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Pitching Masterclass

Dienstag 25.08.2015 14:00 - 18:00 Uhr - 4 Stunden

  • Düsseldorf, STARTPLATZ
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From the high-concept pitch to the elevator pitch to the deck to pitching investors - in a single day

Program

  • What is pitching and why is it so important?
  • What are the different types of pitches and who do I pitch what and why?
  • What are investors looking for?
  • Hands on exercise: Make us give you attention and remember you - What is your high-concept pitch?
  • Hands on exercise: Make us understand - What problem are you solving and how are you solving it?
  • Hands on exercise: Make us invest - Pitch with Peers + Expert Feedback
  • What is the pitch deck and what do I need to show investors?
  • Pitching tips & tricks
  • Hands on exercise: Create or improve your existing pitch deck
  • Hands on exercise: Pitch your deck with Peers and get Expert Feedback

Topics covered

High-concept pitch, elevator pitch, pitch deck, mission, summary, problem, solution, technology, competition, sales, team, traction, marketing, milestones, conclusion, financing, concept vs metrics pitch, give & ask, termsheet, captable, social proof, product, storytelling, bootstrapping, presenation tips and tricks, VC, angel investors, institutional investors, strategic investors, best pitching practices, EBITA, metrics, engines of growth, stickiness, network effects, acquisition, peengagement, CAC vs LTV, churn / retention, cohort analysis and growth metrics.

Goals

  • Experience and learn how and when to use the different types of startup pitches
  • Develop fundamental pitching skills to create and perform your pitches with confidence
  • Understand the right time to start raising a round and from which investor
  • Understand what investors are looking for and how to successfully pitch them

About:

Vidar Andersen

Founding Principal // +ANDERSEN AND ASSOCIATES

Recognized as one of the top authorities on startup pitching in Europe, his expert opinions and advice on pitching have been featured by e.g. SlideShare internationally and Wirtschafts Woche nationally multiple times. He earned his pitching chops by 15 years of pitching for millions in contracts from F500 corporations (e.g. Shell, Exxon, Statoil, T-Mobile, Deutsche Telekom), and GOs (e.g. The Norwegian Ministry of Education and Research and The Royal Norwegian Government). Later, he gathered three years startup pitching experience from the trenches, pitching his own various startups at the premium events around the world such as Le Web, Web Summit, South by Southwest (SxSW) and The European Pirate Summit, which landed media recognitions from the likes of the front page of The New York Times, CNN, TechCrunch and Business Insider People he has pitched in person include Robert Scoble, Mike Butcher(TechCrunch), Don Dodge (Google Ventures), Yossi Vardi, Steve Blank, Zach Klein (Vimeo, Founder Collective), Lori Greiner (Shark Tank), Christoph Janz (Point 9), Jon Bradford (Techstars), Gary Vaynerchuk, Ben Parr (Mashable), Lars Hinrichs (XING), Sarik Weber (Hanse Ventures) and Daisuke Minamide (DOCOMO Capital) As a co-founder of the monthly Rheinland-Pitch event in Cologne and Duesseldorf, Germany he has personally coached over 230 startups - and counting - to pitch in the last two years, several who have gone on to raise in several million Euros in total. In the summer of 2015 he was invited to the Karlsruhe Institute of Technology (KIT) to teach a Pitching Masterclass at their international Entrepreneurship Summer School program.
For more about Vidar, visit http://vidarandersen.com


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