Expert Session - CRM for Startups

As the largest innovation network in NRW, STARTPLATZ provides guidance and founding expertise to its startup teams and freelancers. By connecting innovators and philantropists throughout Germany, STARTPLATZ helps young startups grow and makes relevant innovation happen on a daily basis. Based on STARTPLATZ' years of experience we offer STARTPLATZ Accelerator as a hands-on program for the most promising tech-startups in our community.

Title:
A practical webinar on CRMs for startups Why, How, What?, with Fabian Hartmann, Head of HubSpot for Startups DACH

About this workshop: 

As your business grows and its needs evolve, operating in silos becomes a bottleneck for growth. A CRM can help startups unify business processes, increase operational efficiencies, and make data-driven decisions. Using a CRM for the first time can be overwhelming, however, once you have a streamlined process in place, team productivity increases and effortless startup growth begins to happen.

In this session HubSpot for Startups will cover what you need to know about using a CRM to  build a scalable growth engine for your startup.

This session will review:

• What a CRM is and how it can benefit your business.
• How to document all content, data and prospecting communications in one place.
• How to use a CRM to unlock effortless growth for your startup.

Workshop schedule:

• Introduction (5m)
• CRMs for startups Why, How, What? (45m)
• Questions (10m)

Intended audience: 

Pre-Seed to Seed startups working on driving traffic, converting leads, nurture prospects and automate their sales motion.

Startup preparation for workshop:

Step 1 Download free CRM

Step 2 Explore Make my Persona Tool 

Here's a proposed copy for Fabian’s BIO:  

Fabian Hartmann, Head of HubSpot for Startups DACH

Fabian leads the HubSpot for Startups program in DACH. In this role, he helps startups grow better by building and scaling their go-to-market.
Before joining HubSpot, he established a platform to connect startups with the old economy at the Centre for Entrepreneurship Berlin, developed strategic business models for leading sports & entertainment organizations at Horstmann Consulting and led the marketing & business development team at the Berlin tech startup Smart Pricer. 

Overview HubSpot:

HubSpot is a leading CRM platform that provides software and support to help startups & entrepreneurs to grow better. Our platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. HubSpot's Growth Platform is powered by the same database, so everyone in an organization -- Marketing, Sales & Services -- is working off the same system of record. This allows for a smoother handoff between teams, and a more delightful customer experience.

Today, more than 20.000 startups & entrepreneurs around the world use our powerful and easy-to-use tools and integrations to attract, engage, and delight customers.

Coming Back!  Open Accelerator Sessions : Expertise für die ganze Community!

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