90-Minute Masterclass

Claude Skills Masterclass

Work more productively with Claude Desktop, Skills & Artifacts – for non-technical knowledge workers

December 1, 2025
Sunday
1:30 PM – 3:00 PM
90 Minutes
Digital
via Zoom
90 €
AI Campus: Free

Ideal for Project Managers, Operations, Marketing & Non-Tech Professionals

 

From Chat to Work Environment

Claude Desktop, Skills and Artifacts transform AI from a simple chatbot into your productive work environment.

In this 90-minute Masterclass, you'll learn how to use Claude Desktop practically to complete your daily tasks faster, more structured, and reproducibly – without technical prerequisites.

  • Understand and set up Claude Desktop as a true work interface
  • Import, configure, and meaningfully combine Skills
  • Use Artifacts and Projects for repeatable workflows
  • Develop your own AI routines for your daily work

What You'll Take Away

  • Practical understanding of Claude Desktop, Skills & Artifacts
  • Setup checklist for Claude Desktop
  • Skill import guide with useful example Skills
  • Template: "From Task to AI Routine"
  • Live demos with Excel, PDF and office use cases
  • Direct application to your own tasks
Secure Your Spot Now

Who Is This Masterclass For?

Project Managers

Structure projects more efficiently and automate recurring documentation tasks.

Operations Teams

Optimize processes and analyze data faster with structured AI workflows.

Marketing Professionals

Create content strategies and analyze campaign data with AI support.

Consultants

Prepare workshops, create reports and analyze data efficiently.

No technical prerequisites required – The Masterclass is specifically designed for non-technical knowledge workers.

Secure Your Spot Now – Only €90

90 Minutes of Practical Know-How

From theory directly into practice – with live demos and concrete use cases for your daily work.

 
1:30 PM – 1:40 PM

Welcome & Introduction: From Chatbot to Operating System

Why Claude is more than just a text generator. Brief introduction to Claude Desktop and the vision: away from "prompting", towards "engineering" (without code).

 
1:40 PM – 2:00 PM

Understanding the Anthropic Ecosystem

Using the Toolbox Correctly: Overview of Artifacts (interactive content), Projects (the "memory" for teams), Connectors & Capabilities. Understanding where each button is and why we use the Desktop App.

 
2:00 PM – 2:20 PM

Deep Dive: What Are Claude Skills?

Anatomy of an AI Tool: What does a Skill look like? Why use Skills? The concept of determinism and hierarchical loading. Where can I use Skills? MCP vs. Skills explained.

 
2:20 PM – 2:45 PM

Practice & Live Demo: Skills in Daily Business

The Magic in Action: We import Skills live into Claude Desktop. Use cases: Document interaction (PDFs), Data Analysis (Excel), and the "Combo Workflow" (multiple Skills in sequence). You'll see the direct time savings for your daily work.

 
2:45 PM – 2:55 PM

The Next Level: Developing Your Own Skills

The Skill Builder: Demonstration of the "Skill Builder Skill". We build a simple, customized helper live by just describing to Claude what we need. Empowerment: "I can build this myself too."

 
2:55 PM – 3:00 PM

Wrap-Up & Q&A

Summary of key takeaways, next steps for participants and open Q&A session.

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Your Instructor

André Machon
André Machon
Founder & CEO FlowCon AI

André Machon is the founder and CEO of FlowCon AI, a company specializing in AI consulting and automation based in Cologne. With comprehensive expertise in digital transformation, Business Process Automation and Machine Learning, he guides organizations in the strategic integration of Artificial Intelligence.

His work combines technical implementation with strategic business consulting and focuses on the practical application of Large Language Models in business contexts.

Expertise
  • AI Strategy & AI Consulting
  • Business Process Automation
  • Large Language Models (LLMs)
  • Digital Transformation
  • AI Coding Agents

"André pursues a holistic, practice-oriented approach based on real implementation experience and current market trends. He actively promotes open exchange in the tech community and creates spaces for honest, unfiltered technical discussions."

Ready to Work More Productively with Claude?

Secure Your Spot Now – €90 (AI Campus: Free)

December 1, 2025 | 1:30 PM – 3:00 PM | Digital via Zoom

📅 When: 01.12.2025 from 13:30 to 15:00 o'clock.
📍 Where: The session will take place as a Zoom meeting. You will receive the link after registration.
💰 Fee: 90,00 € excl. VAT
Free for KI Campus members

Join now for just €49/month and get access to this and many other free AI courses and events!

Become a KI Campus member now

Frequently Asked Questions

The Masterclass is aimed at non-technical knowledge workers, consultants, marketers, HR and operations teams, project managers, as well as innovation teams in SMEs, medium-sized companies and corporates (DACH).

You primarily work with OpenAI/ChatGPT and want to learn practically how you can work significantly more productively and reproducibly by using Claude Desktop and Skills.

Typical roles: Specialists, Managers, Senior Managers, Team Leads, Directors in Marketing, Operations, HR/L&D, PMO, Business Development & Research.

The Masterclass addresses typical challenges when working with AI:

  • You continue to work primarily in browser chat without structure or reproducibility
  • You barely use Claude Desktop or not at all, because getting started is unclear
  • Skills, Artifacts and Projects are unknown or confused
  • Documents (Excel, PDFs, reports) are still manually prepared or evaluated
  • Tasks are started from scratch each time, without standardization
  • No understanding of how Claude Desktop is intended as a work environment
  • AI is perceived as a "single chat" instead of as a process tool

After the Masterclass, you will be able to:

  • Work immediately more productively with Claude Desktop and Skills – with quick, applicable solutions for daily work
  • Confidently understand Skills, Artifacts and Projects – with clear functional logic as a prerequisite for meaningful use
  • Solve tasks reliably and reproducibly – with less manual work through structured workflows

Participation: €90 incl. VAT

AI Campus Members: Free

No special technical knowledge required. Basic experience with AI chat tools (e.g. ChatGPT) is helpful, but not strictly necessary. The Masterclass is explicitly designed for non-technical users.

It's helpful if you already have Claude Desktop installed, but not strictly required. We will guide you through the installation and setup in the Masterclass. You can also just watch first and do the installation yourself later.

More questions?

Contact: ai-hub@startplatz.de

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